The Atlassian Foundation has a vision that through the Foundation’s resources and actions, our people (Atlassians) are able to increase the impact of all purpose-driven organisations we support.
This February, the Atlassian Foundation will be launching its Engage 4 Good program, connecting Atlassian employees with purpose-driven organisations to collaborate on skilled projects, increase their capacity and capability, and leverage digital technologies.
Projects could include designing a digital marketing campaign, setting up projects using Atlassian products Jira, Trello, and Confluence, migrating to the cloud or improving website functionality. Skilled volunteering could also include mentoring, delivering workshops or training, strategic advisory, and upskilling the next generation with tech and enterprise skills.
A case for capacity-building in purpose-driven teams
Most nonprofits in the US spend only an estimated 2% of their budget to support key operations like marketing, technology, or human resources, compared to 35% in the corporate sector.
In February 2020, Salesforce identified that the vast majority (85%) of not-for-profits surveyed said technology is the key to the success of their organisations, however less than one quarter (23%) actually had a long-term strategy and vision for how technology would be used in their organisation.
Engage 4 Good aims to address top digital technology priorities for not-for-profits including improvements to their website, making better use of social media, improving the digital capabilities of staff, improving data and information security, and moving to the cloud.
8 weeks of positive change
The program will run over 8 weeks, commencing with selected projects and initiatives being matched to Atlassian volunteers based on relevant skills and interests. Purpose-driven teams will collaborate with volunteers to define problems, plan deliverables, and implement solutions. Most importantly, volunteers will transfer skills and knowledge to the organisation through remote co-working, mentoring, and training.
Check out this guide for more information on the program structure and tips for effective collaboration.
Stories of impact
This isn’t the first time Atlassians have offered their skills to the community.
A few years ago, Nick Doherty connected with Nurses on Wheels to help them improve the functionality of their website. The impact? Increased reach in the community and awareness of the services that Nurses on Wheels could provide. Watch Nick’s story.
More recently a team of Atlassians volunteered with Mercy Ships, which helps provide free lifesaving surgeries for people where medical care is nearly non-existent. They optimised the use of Confluence and decreased page loading speeds from 30 seconds to 5 seconds.
There are many ways that skilled volunteering could empower your teams – read Stanford Social Innovation Review for more inspiration.
How purpose-driven organisations get involved
If you are a not-for-profit, social enterprise, or purpose-driven organisation, you are invited to submit a project.
Applications for the February round are now closed.
If you would like to be notified for future Engage 4 Good programs, please email firstname.lastname@example.org with the subject ‘Engage4Good email communications’.
For those who have submitted a project, we will be in touch with all organisations who submit a project by 8 February. The program officially kicks off on 15 February.